The concept of SEO is simple: it combines keyword-rich content and the technical aspects of website optimization to help your website rank higher on the SERPs. Zivvy, for instance, creates research-backed and results-driven SEO strategies to connect businesses with their clients.
Simple, right? But what does SEO mean for veterinarians, specifically?
Veterinarians swear to promote animal health and relieve animal suffering. This means using your skills and knowledge for the benefit of animals and their owners. You can further protect public health and the environment if you are more visible in your local area. Veterinarian SEO makes this possible.
Veterinarian SEO uses specific keywords to create content that helps you connect with your target audience. These types of content include veterinary press releases, new product information, pet care and health blogs, and animal videos — basically everything you need to get and retain attention from the right people. People who find your content useful will keep coming back for more and share it with others.