Oral surgeons reportedly have the heaviest caseload compared to other dental specialists in the country. If you agree, then you must also spend most of your hours performing surgeries or consulting with patients and general dentists.
When you have such a busy daily schedule, you might need help with your marketing. Take things up a notch and do more than the traditional handing out of flyers by the sidewalk. Go digital with your marketing and engage in search engine optimization or SEO instead.
SEO is a collection of on-page and off-page practices that aims to bring your website to the first page of the search engine results pages (SERPs):
- Link building
- On-page keyword integration
- Silo creation
- XML sitemap creation
- Schema markup updates
- Content marketing
By boosting your online visibility, your practice can become the top choice for patients and general dentists looking for specialists in oral surgery.
A specific group of people can benefit from your expertise, and SEO makes it so that they can find you when they need your care.