Best Dental Marketing Companies | Online Marketing For Dentists | Zivvy

Dental Marketing CompanyGet More New Patients and Increase Your Production with Digital Marketing for Dentists

Dental Marketing companies

What Is Dental Digital Marketing?

Make your dental practice become the first thing patients see when they search for dental services and dentists online.

There’s no question that digital marketing is now the way to go.  You only have to look around you as you ride in a bus, walk around the mall, or hang out in a coffee shop to confirm that the majority of today’s consumers are online all the time.

Imagine if you could somehow reach these individuals and make them aware of the dental services you provide. Even if they don’t need to visit the dentist today, they and other people they know might have to in the future. If you make a memorable impression, your practice will be the first thing they think of.

We use a variety of online marketing strategies that will establish your dental practice’s online presence, make you more accessible to your patients, and promote your services to your target audiences:

  1. Link-building
  2. Backlink cleanup
  3. Content marketing
  4. On-page and off-page optimization
  5. Local SEO
  6. Online reputation management

Through these methodologies, our dental marketing company can help your website rank higher, increase leads, and improve your bottom line. Whether you choose dental website design, dental SEO services, or Pay-Per-Click advertising, Zivvy will maximize your resources and aim for maximum returns for your dental practice.

Dental marketing- How much should you spend on your marketing budget

It’s always a good idea to set a marketing budget for your dental practice since it keeps your marketing focused and allows you to better track return on investment. It will give you a clear perspective of what you’ve spent versus what you’ve earned in return.

Online marketing for dentists is not cheap but when done right, it can be extremely rewarding. However, before thinking about what type of budget you need to spend on your dental marketing including retaining a dental marketing agency, you need to understand what phase you are in when it comes to your dental marketing. There are 4 types of phases of marketing in a dental practice:

1) No current marketing (limited growth) – New practices that think they don’t have the budget to do marketing or established practices with a solid patient base.

2) Plateaued marketing (limited growth) – Established practices with solid patient base not growing

3) Shrinking marketing (growth declining) – There are more patients leaving the practice than coming in.

4) Aggressive Marketing (increasing growth) – There are more patients seeking care than there are leaving the practice.

You can decide which phase you are at or simply let our dental marketing agency team evaluate your current status and present you with clear goals that make sense to where you are at.

Once you’ve got the goals set, you can move onto setting a budget as a percentage of revenue. Our usual recommendation as one of the best dental marketing agencies with great experience working with multiple practices, is that your budget should be around 5% to 10% of your total revenue. So, for example, if your annual revenue is $500,000 per year, a typical marketing budget of 5%-10% would be between $25,000-$50,000 a year.

Depending on how aggressive you want to go with your marketing plan, you can always dedicate a higher marketing budget. If you’re a starting practice, then you may want to jump start your practice by going with higher than 10% revenue for your marketing budget. Likewise, if you’re facing tough competition 10%+ is also quite common to budget for dental marketing.

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Our Digital Marketing Services Include

1

WEBSITE DESIGN

Invest in a website that shows prospective patients all relevant information about your practice and dental services. Let it market your practice while you take care of your patients.

2

SEARCH ENGINE OPTIMIZATION

Get your website at the top of the Google search results, and get the lion’s share of click-throughs from patients, parents, and guardians looking for an ideal dental practice.

3

SOCIAL MEDIA MARKETING

Engage with your patients and attract potential clients through Facebook, Instagram, and other leading social media platforms.

4

PAY-PER-CLICK ADVERTISING

Fill the gaps of organic SEO with Pay-Per-Click or PPC. You can expect a return on investment for every penny you spend on Google Adwords or social media ads.

The Benefits of Digital Marketing for Dentists

Digital marketing is the practice of promoting your dental practice through multiple digital channels such as search engine optimization, paid ads, social media and content marketing. Digital marketing can have a great positive impact on your dental practice reputation and revenues.

A well-managed digital marketing campaign can improve your online dental practice authority through well-crafted and targeted content that answers common questions of your future patients. At the same time, if your business is visible on multiple platforms such as Google, Facebook, and Instagram, it can build your credibility and increase your website traffic which results in more patients.

There are multiple benefits for digital marketing for dentists such as:

1) Increase Your Exposure Online

The main goal of any dental marketing campaign is to increase your website’s visibility online. This can be done using multiple techniques such as SEO which boosts your website ranking on search engines under your targeted keywords. At the same time, making your website mobile responsive can expose your dental website to a wider audience by making your website accessible to mobile users. Dental marketing is simply designed to increase your exposure online in front of more users which results in new patients for your dental practice.

2) Increase Your Brand Awareness

If you’re seen as a reliable source of information and have enough credibility online, your future patients will trust you and be more likely to schedule an appointment. Brand awareness is an important element in any dental marketing campaign. Creating useful and informative content for your website blog can result in increasing your readership.  The better the content the bigger your brand name will be. At the same time, posting content on social media can result in an even broader audience since people can like and share your articles and posts and that can dramatically build up the brand name of your practice.

3) Higher Rankings on Google

Search engine optimization (SEO) is the practice of ranking your website on search engines under target keywords. When people are looking for a dental practice, they usually use Google and SEO can increase your website exposure by ranking your website higher on the search results. You can choose the best keywords for your dental marketing campaign which has the highest search volume and popularity. This can increase your website traffic and help get new patients which will grow your practice.

4) Get more new patients

A successful dental marketing campaign should be designed with one goal in mind which is increasing your New Patients. Dentists who use digital marketing get more qualified leads on a daily basis and dental digital marketing can help you drive targeted growth to your dental practice.

Why Choose Zivvy?

Choose a digital marketing provider that will lay the foundation for the success and growth of your dental practice. Zivvy is an up-and-coming digital marketing company that has gathered some of the most skillful and talented digital marketers today.

What our company lacks in age our members make up for in sheer talent and drive. We are enthusiastic about learning, developing new skills, and becoming the undisputed experts in our field.

The earlier digital marketing for your dental practice begins, the sooner you’ll enjoy its benefits. Request a quote or contact us to learn more about our dental marketing services. Call or email us — the first consultation is free!

 

What Our Clients
Are Saying

+700%
Increase in organic traffic

Chris Abel

A1 Garage Doors / Managing Director

Dental Marketing service
Zivvy’s expertise has brought exponential growth to our company. One site saw a 700% traffic increase. Zivvy succeeded in delivering what they promised and then some as opposed to other companies whom we’ve worked with in the past that fell short. They have a great team and are very responsive. I would highly recommend their digital marketing services!